Outsourced creative direction is like hiring a one-stop shop. You're going 100 miles an hour trying to keep all the balls in the air with your business and you certainly can’t dedicate enough time to every aspect of every PR, communications or re-branding initiative your company wants to execute. Right? These are common signs that you and your company’s internal marketing team are stretched too thin, (assuming you have a marketing team.).
Have you ever thought about outsourcing these tasks?
A smart tactic is to partner with a creative director. Doing so is even better than hiring new junior employees (or expensive senior employees) because you get an experienced creative thinker; along with their personal contact list of the best on-demand creative resources.
An outsourced creative director works side-by-side with your internal resources while also managing and working with the external resources such as animators, graphic designers, photographers as well as illustrators, video producers and production artist.
HOW IT WORKS
Unless we have collaborated on projects in the past, it just makes sense that we get to know one another. It all starts with both parties meeting and discussing your company's immediate marketing needs as well as their long term goals. Next we establish clear guidelines and expectations so there is no confusion. Moving forward we work on a monthly retainer basis with a compensation package agreed upon up front. This way there are no surprises.
What are the Fees?
Each client has different needs, and thus, the monthly fees will be negotiated based on the tasks and scope of your company's monthly creative workload.